I’m in the process of doing a short free online course in social media marketing. In lots of ways I guess it complements the media mentoring project I’m also involved in, and I hope it will give me some insights into how I could use social media more professionally and with more purpose. Offered by the University of East London, Keep Your Company Competitive runs for 3 weeks and has lots of scope for interaction with people who are into social media and marketing. I was stunned by some of the stats in the attached youtube video (http://youtu.be/lFZ0z5Fm-Ng?hd=1) – it highlights just how much we’re using these new ways of relating and connecting to people. I guess too it has to be a good thing that social media usage has overtaken pornography as the key thing to do on the internet!! I’d heard some of the statistics before – eg that if Facebook were a country, it would be the third biggest in the world – but I hadn’t really realised the extent of YouTube’s usage as a search engine.
Anyway, it’s interesting so far, and I’ve even highlighted this blog on it which is a first! I’m sure I’ll have more to say once I’ve completed the course.